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After nearly a decade of struggling with expensive, frustrating time-tracking software, DentistFind switched to Apploye. And found a faster, simpler way to manage time across its virtual team.
DentistFind is a dental marketing management technology company that helps dental practices grow and consistently attract new patients at a cost-efficient rate.
Behind that work is a team of roughly 50 employees, including virtual staff. For Sharky, DentistFind’s CEO and founder, managing distributed teams is nothing new. He has been managing remote workforce for around 20 years and has relied on time tracking for nearly a decade.
For him, time tracking isn't simply about recording hours. It provides visibility into how work gets done.
It helps him understand where the team is operating efficiently, where bottlenecks are developing, and where work may be taking longer than expected.
But for years, the software DentistFind relied on made that process harder than it needed to be.
Before switching to Apploye, DentistFind had used another time-tracking solution for close to 10 years.
The experience was consistently frustrating.
For a business relying on virtual employees, giving up time tracking wasn't an option. Sharky saw too much value in understanding how the team was spending its time.
The real problem wasn't time tracking itself. It was finding a time-tracking product the team could actually enjoy using.
Sharky looked into multiple time-tracking solutions before choosing Apploye.
When he discovered the product, the difference was immediate.
DentistFind began using Apploye across the team, and adoption came easily. For them, three things stood out: speed, simplicity, and usability.
The interface felt intuitive. The learning curve was minimal. The employee monitoring features provided the visibility they needed without making the process unnecessarily complicated.

And importantly, the team responded positively to the change.
That mattered.
For time-tracking software to provide useful information, employees need to be able to use it consistently without the tool itself becoming another source of friction.
With Apploye, DentistFind no longer had that problem.
Since moving to Apploye, Sharky says DentistFind's previous time-tracking issues have disappeared.
Instead of wrestling with slow or frustrating software, the company has a straightforward way to understand how its virtual team is spending its time.
That visibility helps Sharky answer practical management questions.

For someone who has spent two decades managing virtual staff, that's the real value of time tracking: not tracking activity for its own sake, but having the information needed to manage a distributed team more effectively.
Ease of use wasn't the only thing that stood out to Sharky.
As DentistFind continued using Apploye, he shared suggestions with the Apploye team and saw a number of those ideas make their way into the product.
That responsiveness helped turn Apploye from simply another software vendor into a product Sharky felt invested in.

He also points to Apploye's continued product development as one of the reasons it stands apart from the alternatives he evaluated.
After spending years with a product that Sharky felt barely improved, having a time-tracking platform that continues to evolve has been a noticeable change.
Perhaps the strongest indication of DentistFind's experience is what Sharky does outside his own company.
For DentistFind, the search for a better way to track time is over.